Rake in the Green

Successful landscapers and lawn care professionals reveal their secrets to success in this $20 billion industry. With all the homes, business parks, apartment complexes, shopping malls and hospitals that need landscaping, you can tailor your services and create your dream job. Your business can range from the simple-mowing and edging lawns, raking leaves and clipping hedges-to applying chemicals and fertilizer, trimming and shaping trees, designing landscapes and more. Learn everything you need to know, including:

• How to find customers
• What equipment you’ll need
• How to hire and manage employees
• Record keeping and accounting
• Where to find working capital
• How to calculate job estimates
• And more

If you love working outdoors, you owe it to yourself to buy this step-by-step guide and start building your own successful lawn care or landscaping business.

About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

That sounds mighty boastful, but the author’s credentials are strong, the book loaded with business resources and the information is down-to-earth (Everything you need to start a successful business… except the money, But we’ll show you how to get that, too!”)

Author Rieva Lesonsky and the staff of Entrepreneur Magazine put together the book which starts with “Are you ready to be an entrepreneur?” and goes on to starting versus buying, choosing the name attracting investors, hiring employees, location, loans, image, leasing versus buying equipment, choosing a phone system, learning from failure – all the nitty-gritty stuff, plus some long-term thinking.

Lesonsky, Entrepreneur’s Vice President / Editorial Director, frequently speaks at small-business conferences and appears on TV and radio business programs. — Geneevieve Buck, Chicago Tribune
–This text refers to an out of print or unavailable edition of this title.

Book Description

YOUR ROAD MAP to BUSINESS SUCCESS

From the editors of Entrepreneur magazine, this bestselling business startup book has helped hundreds of thousands of readers start their own businesses. Revised, expanded and updated, the 4th edition will help you save time and money, minimize mistakes and maximize profits.

Our practical, easy-to-follow advice takes you step by step through the startup journey and guides you through the first three years of business ownership. You’ll find the comprehensive, in-depth information you need to bring your business to life, plus dozens of work sheets and checklists you can use to measure your progress along the way.

HERE’S MORE OF WHAT YOU’LL FIND INSIDE:

HOW TO get business ideas and pinpoint your target market

SECRETS OF successful marketing, from building a brand and promoting your business online to free and low-cost promotion ideas and effective selling techniques

HOW TO harness the power of the internet to simplify startup and increase your chances of business success

CREATIVE WAYS to finance startup and growth

HOW TO take advantage of the latest technology to set up an efficient business on a budget

PLUS: Contact information and websites for hundreds of resources, including startup assistance sources, government offices and small-business-friendly banks